MGS Technical Plastics Adopts a Customer-Centric Sales Approach

MGS Technical Plastics Adopts a Customer-Centric Sales Approach

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MGS Technical Plastics has announced a strategic shift in its sales approach. The team has been utilising a customer-focused model that prioritises support, collaboration, and long-term partnerships. Recognising that modern customers value expertise and service over traditional sales tactics, MGS has evolved its approach to better meet the diverse needs of its clients.

Rather than simply selling products, MGS has focused on its ability to provide comprehensive support throughout a project’s lifecycle. This includes technical guidance on design and material selection, tailored packaging solutions, efficient logistics, and a strong commitment to sustainability and flexibility. The goal is to ensure that every customer receives not only high-quality plastic components but also expert advice and seamless service.

To reflect these changes, MGS has made key leadership adjustments. Mark Preston, formerly Sales Director, will now take on the role of Commercial Director, overseeing the commercial strategy and ensuring MGS continues to invest in growth and innovation. Chloe Maine, previously Sales Manager, has been promoted to Business Development Manager, where she will focus on nurturing relationships and identifying opportunities that align with MGS’s customer-first philosophy.

This new approach is about exceeding customer expectations,” said Mark Preston. “We are focusing on the entire customer journey, ensuring that we add value at every stage and continuously improve our support with their evolving requirements.”

Our approach is not about MGSits about our customers,” added Chloe Maine. “As a trusted partner, we go beyond simply supplying products. We provide a comprehensive service designed to support our customers, ensuring they can rely on us to help drive their business growth.

These strategic changes take effect immediately and reinforce MGS Technical Plastics’ commitment to innovation, customer satisfaction, and sustainable growth.

For further information on MGS Technical Plastics and their growth journey, please visit their website at www.mgsplastics.co.uk.

Read more news from MGS Technical Plastics here

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Jess Clarke

Jess Clarke

Jess Clarke is Managing Director of PlastikCity and PlastikMedia, with more than a decade’s experience in marketing and promoting businesses across the UK and Irish plastics industry. Jess joined PlastikCity as its first employee in 2013, working part-time while completing her law degree at Nottingham Trent University. She went on to become Marketing Manager, then Communications Director, before taking over as Managing Director in September 2023.

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