Rent it – Don’t Buy it: KraussMaffei Customer CMJ Adopts Rent-it Business Model

Why not rent an injection moulding machine, rather than buy one? CMJ Kunststofftechnik is setting store by the KraussMaffei Rent-it business model.

Decisive arguments for renting instead of buying the new all-electric PX 80-380 injection moulding machine were above all the prospect of a machine that is always state-of-the-art, more flexibility in production and reliable financial planning.

State-of-the-art technology

CMJ Kunststofftechnik is a young, aspiring company in the region of Freyung-Grafenau in Lower Bavaria/Germany. “The new Rent-it offer from KraussMaffei is ideal for our purposes. It provides us with the opportunity to always be in step with the state of the art and to offer our customers the best production opportunities on affordable terms. This is a great advantage,” explains Christoph Eder, founder and Managing Director of CMJ. The leasing period for the new all-electric PX 80-380 with a clamping force of 800 kN is initially three years. The customer can then decide whether to extend the contract, keep the machine or conclude a Rent-it contract for a new machine. This also provides the opportunity, for example, after the experiences gained over the past years, to change to another, for example a greater clamping force, or to book additional technical options.

More flexibility in production

The new all-electric PX 80 is replacing an old hydraulic injection moulding machine at CMJ. The company produces around the clock, seven days a week. With these numbers of units and owing to the improved energy efficiency, the changeover to the new all-electric injection moulding machine will pay off very quickly. At the same time, requirements are rising, the market is changing and increasingly demands greater flexibility from manufacturers. “We often receive orders with order lead times of just a few years. If we purchase a new machine for this purpose, we must then utilize it to its full capacity. With the Rent-it model, we can flexibly hire the production capacity only for the required period,” explains Eder.

Stable fixed costs and reliable financial planning

Included in the Rent-it package for the PX 80 are the warranties and services such as maintenance and spare parts service. Here, the focus is on the life-cycle concept. This means that, in an ideal scenario, the monthly fee covers everything that can occur during the life of the machine used in production.

The monthly leasing fees are thus calculable fixed costs for the user. “We know exactly what payments we must calculate for the next three years and we can reliably state our prices accordingly. This ensures reliable financial planning for us,” says Eder.

Two tailor-made packages

With the Rent-it model, KraussMaffei is cooperating with an internationally active leasing company and offers two packages. In the “Speed & Standard package” with a predefined leasing period, which covers systems of up to 250,000 EUR, the contract processing is fast and convenient at the customer’s facility. For orders with large volumes of over 250,000 EUR there are multiple customized options (“Flexible & Tailored”) with premature return or contract extension – and the financing partner therefore also backs this with comprehensive customer support.

If, after the contract period, the leased machine is returned to KraussMaffei, the cooperation with Gindumac opens completely new opportunities for worldwide marketing. The start-up operates a globally oriented Internet platform for used machines, which digitally connects all offers and all demanders worldwide with each other at the same time. The advantages of this business model, in turn, have a positive effect on the calculation of leasing rates.

State-of-the-art machinery, more flexibility in production and greater reliability in financial planning – for Christoph Eder, the Rent-it model from KraussMaffei is a guarantee for success which will support the young company CMJ in its future growth. There is space for new injection moulding machines in the new factory hall, which is to be ceremoniously opened this year.

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