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New Appointment Helps Luxus Drive Automotive Industry Growth

Technical knowledge-based compounder and recycler Luxus has appointed a new Business Development Manager to satisfy growing demand from the global automotive ‘A’ Class interior trim market for its high performance environmentally positive polymers.

Alistair Barber joined Luxus this month and is responsible for delivering new sales growth in Europe and managing the company’s major name automotive clients that include: – Jaguar Land Rover, Ford, BMW, Renault-Nissan-Mitsubishi and Honda.

After having spent almost a decade in business development roles, Alistair Barber brings with him an excellent track record for sales performance. As a Key Account Manager for his previous employer, a Louth based lighting company, he was responsible for increasing revenue month on month for what had been an under-performing geographical region for the company.

Prior to this he worked in the finance sector initially with a major UK high street bank before progressing to a mortgage advisor role based in Dubai that provided an insight into global markets. It was in this position that he successfully increased business levels to the extent that he generated 30% of the company’s turnover for the year.

It was Alistair Barber’s understanding of the technical aspects of selling gained mostly in his finance sector years that will provide the transferable skills required for his new role in the polymer industry.

Luxus managing director, Peter Atterby comments: “We are pleased to appoint Alistair Barber to this strategic role with his proven business development expertise, at a time when the automotive industry’s demand for high performance recycled content polymers to replace virgin grades has never been greater.

“For over 20 years Luxus has been at the very forefront of sustainable polymer development that has contributed to lowering the environmental impact of vehicles, while still delivering outstanding mechanical properties as manufacturers make the transition from a linear to a circular economy.”

This latest appointment follows the announcement last month that Luxus made a £1.5m investment in a new compounding line to support future growth in its core markets including the automotive interior trim sector, increasing its annual polymer compound production capacity to 55,000 tonnes.

Commenting on his appointment, Alistair Barber, said: “Luxus is a major employer in Louth with a strong history and excellent reputation for sustainable polymer innovation. With plastics having been in the ‘spotlight’ for much of last year, it’s great to see recycled content materials helping to make positive change by becoming the preferred choice for global OEMs.”

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