Press Releases & Copywriting for the Plastics Industry
Press releases are still a popular format for public relations and communications teams when contacting journalists. A well-written press release circulated in the correct publications can be a very cost-effective form of publicity, compared to costly ‘advertorials.’
PlastikMedia offer a full press release service, enabling you to get your stories in front of thousands of industry eyeballs, with minimal work required by your team.
PlastikMedia offer a full press release service, including an interview, writing, distribution and publication, or we can simply distribute your article to the appropriate press – we will tailor our service to suit your needs. Using our plastics industry knowledge and copywriting experience, we will produce a press release to your specification, and deliver it to the right media.
Our true value lies within our plastics industry knowledge. PlastikMedia, being part of PlastikCity Ltd, is a team with over 60 combined years’ experience operating in the UK plastic manufacturing market and over 20 years providing digital marketing services. Our plastic manufacturing background means we can produce press releases with minimal input from your staff. We know your processes, products and target markets and fully understand the technical terminology of your industry.
As well as access to our own extensive plastics industry and OEM database of 22,000+ subscribers, we have a vast array of contacts and great working relationships with plastic industry publications such as BP&R, EPPM, and many other manufacturing publications, both in print and online. Depending on your target market, we can seek the most relevant publications for your media, and ensure your message is delivered to the correct audience.
Once released, these articles will also be published on the PlastikMedia News website, publicised in our weekly digital newsletter, and shared to our social media audience of over 27,000 manufacturing professionals.
Following publication, the press release can be repurposed and converted for use in other media, such as your company blog, a case study, or an article for an upcoming newsletter, further increasing the value of the original article.
Why use PlastikMedia?
Press releases are a valuable, time-tested method in generating media coverage, increasing sales and spreading your company’s message, if they are written and distributed correctly.
PlastikMedia is the agency you can trust within the UK & IE plastics industry. Our experience in the plastics industry means that we understand your products and processes, allowing us to produce technical pieces of writing, with minimal input from your team. We then use our industry and press contacts to ensure your publication will reach the right audience and maximise the impact of your article.
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