SEO Services for the Plastics Industry
Search Engine Optimisation (SEO) is a marketing function that improves the visibility of your website in search engine results pages for terms relevant to your brand.
In terms of return on investment (ROI), an intelligent SEO strategy can be one of the most cost-effective and efficient marketing methods, giving you a considerable advantage against your competitors in your niche. By increasing your visibility in search engine rankings (Google, Bing, Yahoo), SEO enables you to reach new customers whilst improving your bottom line.
SEO is a highly complex discipline and comprises of many different elements, governed by a set of unwritten rules from search engines, known as algorithms. These algorithms are updated constantly, with Google updating its algorithms between 500-600 times per year, for example. Good SEO isn’t about chasing quick wins and instant results, its about playing the long game, keeping up to date with search engines’ updated requirements, and ensuring your business can always succeed in the competitive online market with a sustainable and ethical SEO strategy.
Technical Website Audit
The first step of an SEO programme is a website audit. We evaluate your website to ensure search engines can crawl and index its pages effectively, checking page speed and performance, and noting any outstanding issues.
PlastikMedia know your industry, and fully understand your target market. We know the search terms prospects will use to find you online, and use these terms to guide your SEO strategy.
Our technical team look ‘under the hood’ of your website to see the code and text that search engines read. We then review and amend technical aspects of your site to improve site speed, code to text ratios and internal link structure, all essential parts of good SEO.
On-page content is an important factor for high-ranking websites. We analyse and optimise existing content, and work with you to develop a content strategy to keep you ranking highly for your key topics and keywords.
Building a network of high-quality links to and from your website is another key factor in a high ranking. We can analyse your existing links, remove any which may be damaging your website’s reputation, and focus on building links with reputable websites with a high authority.
Reporting & Analysis
We keep you updated on the progress of your website with detailed monthly reports. These reports summarise the month’s progress, showing overall search visibility, rankings and movements. The progress of every keyword is also tracked, so you can follow our progress with ease.
WHY USE PLASTIKMEDIA?
PlastikMedia is in the unique situation of both fully understanding the technical terminology of the plastics industry, as well as having years’ of experience in delivering success for SEO clients in the sector. We manage the SEO of both of our websites, PlastikCity and PlastikMedia, appearing on page 1 of Google for over 250 targeted keywords, as well as working with many plastics industry clients to achieve similar results.
We don’t hide behind our computers, our team is only a phone call away, and we’re happy to discuss any aspect of your SEO project. Our monthly reports keep you updated with our progress, where we’re seeing success, and what we’ll be working on in the coming months, so you’ll always know exactly what’s going on.
PlastikMedia is an ethical SEO company. This means we’re focused on your long-term success. We go to great lengths to ensure all our SEO techniques are in line with the strict rules set by search engines. Rather than chasing instant overnight success, which could result in potentially damaging penalties in the future, we are committed to a long-term organic strategy ensuring ongoing online success for your company.
We also don’t expect you to ‘speak geek.’ Other agencies might blind you with confusing jargon and buzzwords, but PlastikMedia will always use plain and accessible English to communicate progress of your campaign. We are also happy to communicate with your technical team if more complex discussions are required.
Overall, PlastikMedia is a reputable SEO service provider, with a proven track record in the industry and our plastic manufacturing expertise means we can manage your website’s SEO with minimal input from your team. We know your business, and we know the terms people search for in our industry! If you’re looking to improve visibility of your website with an ethical and sustainable SEO strategy, give us a call using the details below.
DISCOVER HOW WE CAN PROMOTE YOUR BUSINESS
Please fill out the form below and our team will be in touch shortly.