Web Forensics · Powered by Leadinfo

Web Forensics For The Plastics Industry

See Which Companies Are Visiting Your Website

Most website visitors leave without making an enquiry. With PlastikMedia’s Web Forensics service you can use the Leadinfo platform to identify the businesses visiting your website, see what they are interested in, and give your sales team another source of opportunities.

Seamlessly integrating with over 70 business tools, Leadinfo fits in with your existing sales and marketing processes.

Turn anonymous website traffic into actionable sales insight.

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See what's included
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The opportunity

Your website could already be generating sales opportunities

A potential customer visits your website. They look at a product page, read about your capabilities, perhaps return a few days later, then leave without contacting you. Without web forensics, you may never know they were there.

PlastikMedia, partnered with Leadinfo, helps you identify businesses visiting your website and understand how they interact with it. With automations, unlimited reporting and customisable notifications, you can monitor key visitors and be notified daily or weekly when they return.

Arm your sales team with previously unknown leads and customer insights, to turn anonymous website visitors into customers.

Leadinfo website visitors graphic

What can you see?

Company-level insight, not just visitor numbers

Which companies are visiting

Identify businesses visiting your website and see when they return, with reports based on pages visited, location, size or sector.

What they are interested in

See which pages they visit and which products, services or capabilities are attracting their attention.

How they found you

Gain visibility of the marketing channels and sources bringing businesses to your website.

How engaged they are

Understand how companies interact with your site over time, helping you spot those showing stronger interest.

Leadinfo hot match graphic

For your sales team

Give your sales team more to work with

Web forensics can help your sales team focus on businesses that are already engaging with your company online.

For example, you may discover that a prospect has repeatedly visited pages about a particular material, machine, process, or service.

That does not automatically mean they are ready to buy, but it gives your sales team useful context and another reason to consider making contact. It also enables your marketing team to build targeted marketing to move them along your sales funnel.

Instead of relying entirely on website visitors submitting an enquiry, you gain greater visibility of the businesses researching your company, enabling a warmer and more intelligent follow up.

Get more from your marketing

See what happens after the click

If you are investing in digital marketing, web forensics can help you understand what happens after someone clicks through to your website.

Use Leadinfo alongside activity such as:

  • Email marketing
  • LinkedIn
  • Google Ads
  • SEO
  • Online advertising
  • Content marketing
  • Digital campaigns

You can see whether relevant businesses are reaching your website, which pages they visit, and how they engage once they arrive.

This gives you a clearer picture of which marketing activity is attracting the right audience.

Fits your process

Built to fit into your existing sales process

Leadinfo integrates with dozens of CRM, sales, and marketing platforms, helping website visitor information become part of your existing lead management process.

Rather than creating another source of data for your team to check, Leadinfo can help bring website activity into the systems and processes you already use.

Leadinfo integrations screenshot

What's included

What you get with PlastikMedia's Web Forensics

Leadinfo platform access

Access the Leadinfo platform and identify the businesses visiting your website.

Setup & training

We configure your account and show your team how to use it well: alerts, reports, integrations and more.

Ongoing support

PlastikMedia stays your point of contact, on hand to help you get practical value from the platform.

Fair pricing, flexible term

Costs are based on the volume of visitors identified, with non-relevant visits filtered out. Cancel any time monthly, or save with an annual plan.

Leadinfo Silver Partner

Plastics specialists

A partner that knows your sector

PlastikMedia is recognised as a Leadinfo Silver Partner, reflecting our experience with the platform and our work helping B2B companies use website visitor information more effectively. As an agency focused only on plastics manufacturing, we understand the products, customers and sales cycles our clients deal with.

GDPR compliant

ISO 27001 certified

Built for GDPR and EU data regulations

Leadinfo provides GDPR-compliant B2B website visitor identification and is ISO 27001 certified. All data processing is lawful, fair and transparent. The platform legally identifies businesses visiting your website and provides company-level activity data to support your sales and marketing teams.

Get Started

Turn website visitors into leads

Your website is already attracting potential customers who never submit an enquiry. Use PlastikMedia’s Website Forensics service and the Leadinfo platform to identify these visitors, learn what they’re interested in, and reach out in a more intelligent way.

A free 14-day, commitment-free trial lets you see Leadinfo working with your own website traffic.

Find out who is visiting your website today. Contact PlastikMedia to arrange a 14-day free trial and to learn more about the service.


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